Apple is not expected to launch their new M4 Macs via a regular press statement. In the past, Apple has used this method to make announcements when a product has some modest improvement, such as a new chip being introduced on the current design. There are new evolution changes expected in M4 Pro and M4 Max chipsets, and a better look of the Mac Mini moreover new features and enhancements will be introduced, therefore a likelihood of these advertisements being put on hold till an event is quite high.